Tuesday, 23 April 2024, 9:15 PM
Site: edulabs.org academy
Course: Activity Examples (Activity Examples)
Glossary: Common Business Vocabulary Glossary (Charles Cao)
A
advertisementn. item of publicity for a product or service, in magazine, on TV etc |
advertising agencyn. company specializing in producing and placing advertisements for clients |
AIDAabbr. Attention, Interest, Desire, Action the
objective of all advertisements |
B
benefitn. advantage of a product or service, usually derived from its features |
billboardn. signboard, usually outdoors, for advertising posters |
C
circulationn. average number of copies of a magazine sold in a particular period |
classified adsn. small advertisements in magazine or newspaper categorized by subject |
commercialn. paid advertisement on radio or TV |
couponn. part of a printed advertisement used for ordering goods, samples etc |
D
doublepage spreadn. advertisement printed across 2 pages in a magazine or newspaper |